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Three British makers redefining interior design

From playful prints to sculptural glass, these independent British makers are proving that interiors with personality tell the best stories

Aleks Cvetkovic

20 October 2025

4 mins read

Three British makers redefining interior design
Jamie Watkins and Tom Kennedy of Divine Savages

In a world of mass-produced interiors, the UKโ€™s independent makers offer a welcome reminder that craftsmanship, storytelling and a touch of design eccentricity still matter.

From bold wallpapers with wit and whimsy, to sculptural lighting that glows like art, and printed fabrics that carry the spirit of West Africa, this trio of brands โ€“ , and โ€“ are shaping homes with personality and style.

Together, they prove that independent British design is alive and well, full of colour, texture and imagination. 

Divine Savages

Founded in 2017, Divine Savages came to be when Jamie Watkins and his husband Tom Kennedy took on the challenge of decorating their first home together in south-east London. Tom, with a background in fashion, and Jamie, formerly in television, channeled their energy into creating unique wallpapers and textiles that are unapologetically bold and playful.

Divine Savages Crane Fonda

Their debut design, Deco Martini, captures this ethos perfectly. It’s a classic Art Deco-style repeat, but look closer and martini glasses are woven into the pattern’s geometry, a wink to the couple’s love of cocktails. That sense of humour runs through their collections from start to finish; think dancing zebras, Victorian animal-headed figures and lush botanical prints.

Divine Savages wallpaper

“We always say it’s disappointing to walk into a house and not know who lives there,” explains Jamie. “Wallpaper is such a powerful way of telling your story – it’s personality on your walls.”

Divine Savages manufactures exclusively in the UK, working with heritage wallpaper printers in Lancashire. The most recent releases are some of the brand’s most vibrant yet, including the Rewilding collection – inspired by their move from London to Somerset – and a gold leaf wallpaper range that combines traditional craft with luxe innovation.

Printsโ€™ charming: Jamieโ€™s pointers for choosing the perfect wallpaper

  1. Pick the right wall: โ€œThink about where the paper will have the most impact. Hallways or powder rooms are perfect places to start if youโ€™re new to the game.โ€
  2. Pay attention to scale: โ€œLarge-scale prints can make a bold statement, while smaller patterns add charm. Consider how you want to feel in the space and lean into prints that evoke that mood.โ€
  3. Sample first: โ€œSamples are your best friend. Order swatches and tape them up on different walls to see how lighting or the time-of-day changes things.โ€
  4. Balance with the rest of the decor: โ€œThink about your room as a whole and how the wallpaper will work alongside the furniture, paint colours and textiles.โ€
  5. Get it right first time: โ€œA professional installer is worth the investment, especially for intricate patterns, textured wallpapers, or murals. If youโ€™re DIY-ing, take your time, prep your walls properly and always start with a level line.โ€
Curiosa founder Esther Patterson

Curiousa

Founded in 2010 by designer Esther Patterson, Curiousa began life almost by accident. Retraining as a mature student, Esther specialised in ceramics before a chance encounter with a glassblower transformed her path. The luminous colours and sculptural forms of hand-blown glass struck a chord, and lighting quickly became her calling card.

“I felt there was a space for contemporary lighting that was colourful yet simple,” Esther recalls. “The glass allowed me to bring sculptural shapes to life in a way that felt completely new.”

From her early jewel-like pendants, the brand has grown into a collection of sculptural lights that feel more like artworks than fixtures. โ€œI wanted to keep the craft alive in this country,โ€ Esther explains. โ€œWorking with British glassblowers means I can be part of the process every step of the way.โ€

Today, Curiousa remains intentionally small, with a team of eight, but its influence is far-reaching. Recent releases include the Carnival collection, a striking blend of ceramics and glass, and a forthcoming Pastello bathroom lighting range that answers a long-overlooked need for statement lights in functional spaces.

Curiosa Carnival Collection
The Curiosa Carnival Collection

Light work: Estherโ€™s guide to incorporating statement lighting

  1. Start with art: โ€œIf you love a particular painting or a photograph, use it to inform the palette of a room and your light fittings. Itโ€™s a natural starting point.โ€
  2. If in doubt, keep it clean: โ€œOne pendant in a simple setting can create a beautiful focal point youโ€™ll enjoy for years.โ€
  3. Pair them up: โ€œThat said, I love clusters of pendants. They can deliver real visual impact when you mix different, complementary shapes and materials.โ€
  4. Balance colour tones in your fixtures: โ€œBold shades need warmth. Think deep blue glass, offset with earthy ceramic accents or a pop of pink, for example.โ€
  5. Choose warmth: โ€œI always lean towards daylight or warm bulbs. Cool light feels sharp; warmth makes a space feel like home.โ€
Eva Sonaike
Eva Sonaike

Eva Sonaike

Eva Sonaikeโ€™s story spans continents. Born in Nigeria and raised in Germany, she moved to London to pursue journalism before launching her eponymous interiors brand in 2009.

โ€œI was surrounded by art and design from childhood โ€“ my father was an artist, so our home was like a museum,โ€ she recalls. โ€œAfter my first child, I started making cushions with African prints I wanted for my home but couldnโ€™t find. Thatโ€™s when I realised there was a gap in the market.โ€

From cushions, Eva grew her brand into a full interiors collection, united by her bold use of West African-inspired prints, all hand-drawn by her and printed in England. “I sketch everything by hand. It’s my own version of West Africa, rooted in Yoruba culture, but reinterpreted through my eyes. Every design tells a story.”

Her Kano collection, for instance, draws on the historic Nigerian city’s painted architecture, while her Ikoyi designs celebrate Lagos’s colonial architectural heritage.

Her recent collaboration with furniture designer Robert Langford fuses her maximalist textiles with his minimalist silhouettes, winning Living Etc’s Best Style Award this year. Recognition aside, Eva’s focus remains on storytelling and authenticity: “We don’t need more things in the world. But we do need things with meaning,” she says.

Shades of meaning: Evaโ€™s tips to embrace bold patterns

  1. Start small: โ€œCushions and throws are an easy way to experiment. They let you trial colour and pattern without any commitment.โ€
  2. If in doubt, look at your clothes: โ€œYour wardrobe often features the colours and patterns youโ€™re drawn to โ€“ florals, stripes, bold shades. Take a cue from your fashion sense and bring it into your home.โ€ 
  3. Mix bold choices with design classics: โ€œPair bright or striking textiles with timeless furniture silhouettes to strike the right balance.โ€ 
  4. Tell a story: โ€œChoose at least one piece in every room that connects to your heritage, travels or passions.โ€ 
  5. Be authentic: โ€œAbove all, surround yourself with colours and designs that resonate with you personally. Thatโ€™s what makes a home feel alive.โ€

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